NEW Free Mequoda Special Report Reveals:

How Special Interest Online Publishing Companies Make Millions on the Internet Using a Little-Known Internet Marketing Strategy

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Mequoda Daily
Helping Publishers and Authors Master the Internet
Mequoda Group's new, FREE Newsletter about Best Practices for Internet Marketers, Publishers and Website Designers!


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Transforming Your Book, Magazine or Newsletter into a Niche Media Empire
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mequoda_cafe_daily Be a more confident, successful publisher in just 5 minutes each week!

Start with Don Nicholas' valuable, free Special Report:

Seven Online Publishing Secrets

And then each week you'll receive FREE, valuable case studies on:

  • Breakthrough Internet Strategies for Authors and Publishers
  • Proven Internet Marketing Sources, Programs and Tactics
  • Tips and Techniques for Designing More Effective Websites
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Seven Online Publishing Secrets
Transforming Your Book, Magazine or Newsletter into a Niche Media Empire

by Don Nicholas
27 pages

This free 27-page special report Seven Online Publishing Secrets, Transforming Your Book, Magazine or Newsletter into a Niche Media Empire is a collection of Internet marketing strategy guidelines from the world's most successful online publishing experts. If you're an author, editor, website designer, or online publisher, Seven Online Publishing Secrets, Transforming Your Book, Magazine or Newsletter into a Niche Media Empire will forever change the way you think about how to make money on the Internet with online publishing. Over the past 10 years, thousands of companies have spent billions of dollars competing to figure out how to make money on the Internet. While the dot-com bust of the 1990s wiped out many online publishing companies, others have thrived. What made the difference?

About two years ago, we began to study and discover precisely what Internet marketing strategies work best—what techniques and practices distinguish the most successful online publishing companies from the mediocre and those that fail.

Seven Online Publishing Secrets—Transforming Your Book, Magazine or Newsletter into a Niche Media Empire resulted from two years of in-depth research into the experiences of hundreds of highly successful (and not-so-successful) online publishing companies. A team of 20 seasoned Internet veterans— writers and reporters like you—cataloged case studies of websites and interviewed dozens of online publishing company executives to find out (and verify) what Internet marketing strategies really succeed. Here's what we found:

  • Internet marketing success leaves clues about best practices.
  • You can model and replicate these techniques in your own online publishing company and achieve similar results.

Claim your FREE copy of Seven Online Publishing Secrets
Transforming Your Book, Magazine or Newsletter into a Niche Media Empire
& FREE Mequoda Daily
newsletter today!

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The most successful Internet marketing practices of these high-performance online publishing companies became the basis for a new methodology (the Mequoda Method) that we have outlined in Seven Online Publishing Secrets—Transforming Your Book, Magazine or Newsletter into a Niche Media Empire.

And it's available absolutely free when you signup for free email delivery of the Mequoda Daily, Don Nicholas' free email newsletter about Internet marketing, website design strategies and online publishing.

Online Publishing Secret #1

Here's a big promise: The Mequoda Method, when executed with passion and accuracy, can transform any special-interest magazine, newsletter, book, website, blog, forum, TV show, radio program, or newspaper column into a multi-million dollar niche media empire.

Online publishing success begins by setting clear, obtainable goals. Of the more than 2000 online publishing companies we studied that made money on the Internet, seven best practices distinguished them from all others. Among the most common traits was a strategic management system for setting and supporting goals through day-to-day activities and measuring the success of the overall plan.

Read Seven Online Publishing Secrets—Transforming Your Book, Magazine or Newsletter into a Niche Media Empire to learn more. It's available absolutely free when you signup for free email delivery of our newsletter, the Mequoda Daily.

Online Publishing Secret #2


Organizing your content across several different kinds of media—whether newsletters, magazines, websites, events, services, or something else—is key to maximizing profit. We can show you how to make money on the Internet with a clear Internet marketing strategy. Read Seven Online Publishing Secrets—Transforming Your Book, Magazine or Newsletter into a Niche Media Empire to learn more.

Online Publishing Secret #3

Establishing a network of websites increases conversion and improves user experience. The secret of this little-known Internet marketing strategy lies in a network architecture comprised of a free, content-rich, relationship building Internet hub that is surrounded by—and feeds traffic to—one or more marketing satellites.

We can show you how to set up an Internet hub that will bring your online publishing website thousands of qualified visitors.

Read Seven Online Publishing Secrets—Transforming Your Book, Magazine or Newsletter into a Niche Media Empire to learn more. It's available absolutely free when you signup for free email delivery of our newsletter, the Mequoda Daily.

Online Publishing Secret #4

Online publishers who succeed best use the Internet to recycle, reuse, and republish information in many different formats (periodicals, books, email newsletters, blogs, wikis, digital libraries, courses, events, DVDs, CDs and more).

The secret to this Internet marketing strategy is in organizing your content around the customer, effectively extending your brand to drive both revenue and profits. We can show you precisely how the most successful online publishers use this strategy to increase sales and profits.

Online Publishing Secret #5

Website design and usability are two key factors in publishing great websites. Even if you have a clear strategy and great content, if your site is unattractive, or difficult to use, you won't create loyal customers who revisit again and again.

Creating user-centered websites begins by following the 14 Mequoda website design and usability guidelines. We'll explain how you can apply them to your online publishing enterprise.

Read Seven Online Publishing Secrets —Transforming Your Book, Magazine or Newsletter into a Niche Media Empire to learn more. It's available absolutely free when you signup for free email delivery of our newsletter, the Mequoda Daily.

Online Publishing Secret #6

The way an online publisher drives traffic to its websites using free media is critical if it is to remain financially viable. We have isolated eight free and six paid examples of external media sources, along with six database marketing channels, that constitute a proven Internet marketing system. We'll explain the details of this Internet marketing system so that you, too, can make money on the Internet and enjoy extraordinary online publishing profits.

Read Seven Online Publishing Secrets —Transforming Your Book, Magazine or Newsletter into a Niche Media Empire to learn more. It's available absolutely free when you signup for free email delivery of our newsletter, the Mequoda Daily.

Online Publishing Secret #7


Key metrics are numbers that, when multiplied together, determine costs or revenues generated and their effect on profit and loss. Knowing which key metrics to use can be confusing—and many website owners pay attention to the wrong ones.

We'll show you the key drivers that affect your website's bottom line and help you implement a metric-driven plan for your integrated online publishing empire. Read Seven Online Publishing Secrets—Transforming Your Book, Magazine or Newsletter into a Niche Media Empire to learn more.


Claim your FREE copy of Seven Online Publishing Secrets
Transforming Your Book, Magazine or Newsletter into a Niche Media Empire
& FREE Mequoda Daily
newsletter today!

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