Posted in Landing Page Optimization	June 20, 2006

By Kim Mateus, Managing Editor Mequoda Daily and Library

Internet Explorer, the pundits tell us, accounts for up to 95 percent of all Web browser traffic. So why should we care about that small minority of surfers who prefer alternative browsers such as Netscape, Mozilla Firefox, Opera and Safari?

Answer: Because you care. Or ought to care.

For the same reason you use a spellchecker, or ought to.

1. Most users view webpages in the 800 x 600 format. But the 640 x 480 and 1024 x 768 screen resolutions are also popular. You want your webpages to be viewable in each.

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2. BrowserCam.com creates screen captures of your webpages loaded in any browser, and on any operating system, so you can see if your webpages look good—and work right—on any platform.

3. You can see your site with or without Flash. Check for consistency across pages. See that redirects and pop-ups are all working properly. Check to see that your dynamically generated pages are behaving.