Mequoda Daily

Helping Publishers Make Money Online

Don Nicholas, Kim Mateus, and Amanda MacArthur

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Amanda MacArthur and
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Landing Page Optimization

From books, reports and memberships to audio conferences and live events, there is a lot of money to made selling information online. But how do you know if your visitors will convert into buyers? It's all about landing page optimization. The tips in this section will teach you how publishers are increasing landing page conversion rates and the tools they're using to improve their landing page optimization.


Download our 12 Master Landing Page Templates special report for free and learn the concepts, tips, tricks and techniques that will increase your landing page conversion rates by 30 to 50 percent. Download the report for free!


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Daily Tips
resources: tips | reviews | books | external
 

2007 Landing Page Reviews

26-Feng-Shui-Secrets.com Landing Page Review

AWAIOnline Landing Page Review

Copywriting Course Landing Page Review

CookingClub.com Landing Page Review

Dan Kennedy Free Gift Landing Page Review

EzineQueen.com's Boost Business With Your Own Ezine Landing Page Review

EzineQueen.com's Online Success Blueprint Workshop Landing Page Review

GardeningSecretsandTips.com Landing Page Review

Internet Marketing Center Landing Page Review

MakepeaceTotalPackage.com Landing Page Review

Motley Fool Stock Advisor Landing Page Review

NicheADay.com Landing Page Review

Ohannualrecipes.com Landing Page Review

PagePersonalizer.com Landing Page Review

PerryMarshall.com's The Definitive Guide to Google Adwords Landing Page Review

Philippine-Dreams Landing Page Review

RocketFrench.com Landing Page Review

Rose-Growing-Secrets.com Landing Page Review

SaveMyMarriage.com Landing Page Review

SEOElite.com Landing Page Review

SqueezePageGenerator.com Landing Page Review

The Blaylock Wellness Report Landing Page Review

ThePowerofPositiveHabits.com Landing Page Review

The Samsung SynchMaster 710MP Landing Page Review

The South Beach Diet Newsletter Landing Page Review

The Wall Street Journal 20-Free Issues Landing Page Review

Videos by Darrell Crow Landing Page Review

2006 Landing Page Reviews

American Writers and Artists Institute (AWAI) Landing Page Review

America's Test Kitchen Landing Page Review

Baby Model Secrets Landing Page Review

Doctor Douglass' Real Health Breakthroughs Landing Page Review

eBookSecretsExposed.com Landing Page Review

Harvard Health Landing Page Review

Hideaway Report Landing Page Review

Instant Real Estate Newsletter Landing Page Review

Jose Silva's Ultramind System Landing Page Review

Mayo Clinic Health Letter Landing Page Review

Morningstar.com's FundInvestor™ Landing Page Review

PrayerPower.com Landing Page Review

Real-Estate-Fortune.com Landing Page Review

RealtorMarketingTips.com Landing Page Review

Rukeyser Mutual Funds Landing Page Review

SitStayFetch.net Landing Page Review

SuperAffiliateHandbook.com Landing Page Review

Tax Loopholes of the Rich Landing Page Review

The Cleveland Clinic Heart Advisor Landing Page Review

The Complete Encyclopedia of Natural Healing Landing Page Review

The Hume Report Landing Page Review

The Investment U Course Landing Page Review

The Richebacher Letter Landing Page Review

The Whole Dog Journal Landing Page Review

21st Century Investor Landing Page Review

Web Usability for Senior Citizens Landing Page Review

Creating Landing Pages That Sell 2nd Edition

Executive Summary

Five Tips

Introduction

Chapter One: Writing Effective and Promising Headlines

Chapter Two: Captivating Readers with a Compelling Story

Chapter Three: Webifying Content to Maintain Interest

Chapter Four: Building Relationships with Email Capture

Chapter Five: Increasing Credibility with User Testimonials

Chapter Six: Creating Strategic Order Flow Links

Chapter Seven: Applying User-Centric Labeling and Language

Chapter Eight: Improving Readability and Content Density

Chapter Nine: Providing Urgency and Content Freshness

Chapter Ten: Speeding Up Landing Page Load Time

Chapter Eleven: Designing Aesthetically Pleasing Landing Pages

Chapter Twelve: Offering Multiple and Convenient Order Options

Creating Landing Pages That Sell 1st Edition

Mequoda Sales Letter Landing Page Scorecard Guidelines

Landing Page Guideline #1: Writing Effective and Promising Headlines

Landing Page Guideline #2: Captivating Readers with a Compelling Story

Landing Page Guideline #3: Webifying Content to Maintain Interest

Landing Page Guideline #4: Building Relationships with Email Capture

Landing Page Guideline #5: Increasing Credibility with User Testimonials

Landing Page Guideline #6: Creating Strategic Order Flow Links

Landing Page Guideline #7: Applying User-Centric Labeling and Language

Landing Page Guideline #8: Improving Readability and Content Density

Landing Page Guideline #9: Providing Urgency and Content Freshness

Landing Page Guideline #10: Speeding Up Landing Page Load Time

Landing Page Guideline #11: Designing Aesthetically Pleasing Landing Pages

Landing Page Guideline #12: Offering Multiple and Convenient Order Options

External Resources

Searching For Holiday Profits, Part 3: Landing Page Optimization
http://www.clickz.com

Landing Pages Tested
http://www.marketingexperiments.com

Landing Page Optimization Using the Taguchi Method
http://www.offermatica.com

Ad Copy & Landing Page Optimization
http://www.toprankblog.com

Landing Page Optimization Techniques Lower Acquisition Costs
http://www.conversionchronicles.com

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